Water shortage may be next cause of world war

While much consideration and discussion have been accurately centered around the approaching planet-wide oil lack, a far more prominent catastrophe anticipates us as the truth of the approaching worldwide water emergency turns out to be progressively clear. It isn't irrational to ponder whether the following universal war will be battled about oil or water.No asset on Earth is more valuable than water. While continuous occasions cause us to notice oil, we overlook what will end up being the most genuine asset issue in this century †the universal water lack. The reports that almost 33% of the world’s populace needs clean water for individual every day use and gauges that by 2025 that number will develop to half of the world’s populace. Various world pioneers have even proposed that the following universal war could be started by water disputes.In puts as various as the American west, the Middle East, Northern Africa, and China the issue of decreasing water supplies is getting consistently progressively genuine and increasingly risky. The World Bank has announced that upwards of 80 nations presently have water deficiencies that compromise their economies just as their citizens’ wellbeing, while 40 percent of the world’s populace have no entrance to clean water and sanitation.In expansion, in excess of twelve countries get the greater part of their water from streams that cross fringes of neighboring nations saw as threatening. As promptly as individuals and nations ï ¬ ght over control of oil, one can possibly envision what it will resemble when our valuable life wellspring of water is not, at this point accessible in adequate quantities.According to Frank Rijsberman, the chief of the International Water Management Institute, â€Å"Globally, water use has expanded multiple times in the previous 100 years and will twofold again by 2050, driven for the most part by water system and requests of agriculture.†The outcomes of t his expansion sought after will be across the board shortage and quickly expanding water costs. As depicted in a report gave last August by WWF, the worldwide preservation association, instead of being basically an issue affecting poor and lacking nations, the â€Å"combination of environmental change and dry season and loss of wetlands that store water, alongside half-baked water framework and assets the board, is making this (water) emergency really global.†In the Middle East, Israelis and Palestinians are ï ¬ ghting over contracting water assets. In China and India more than 400 of 600 towns and close by urban areas are enduring water deficiencies and in Peru, as around the globe, mountain ice sheets are in retreat, taking with them huge stores of water that develop crops, produce power and continue communities.â€Å"The circumstance may be exacerbated as environmental change is anticipated to bring lower precipitation, expanded vanishing and changed examples of snow me lting.†So what could possibly be done this fast approaching instance of water frailty? The most significant ï ¬ rst step is to build up a superior strategy for agrarian water system. By and by 70 percent of all water use is agrarian, with 60 percent of that water being squandered, basically through drainage and vanishing. Different methodologies to address this developing worldwide water issue include: water protection, more desalination plants, easing back populace development, decreasing contamination, and essentially better dealing with the flexibly and request of our most valuable resource.Ultimately, there will be no solution for this apparently obstinate issue except if and until really maintainable acts of water preservation are embraced at the individual, national and worldwide level. On the off chance that we neglect to do this, and don’t figure out how to moderate and coordinate, the war(s) for control of the oil in the Middle East will seem unimportant picn ics by comparison.And notwithstanding the previously existing â€Å"No Blood for Oil† fight signs, ourâ newest antiwar dissenters will convey signs saying, â€Å"No War for Water.†

Conflict Resolution and Mediation Essay

be contrasts in assessments which unavoidably lead to contradictions. Strife exists in families, in the working environment, in holy places and schools, in sports, among neighbors and between nations. Strife is characterized as â€Å"an communicated battle between at any rate two reliant gatherings who see incongruent objectives, rare assets, and impedance from others in accomplishing their goals†. (Wilmot and Hocker, 2001, p. 11). When there are contrasts in singular qualities, inspirations, thoughts and observations, clashes emerge. How people manage struggle relies upon individual history, family foundation and different impacts over one’s lifetime. Sex just as culture impact conduct and discernments and assume a significant job in compromise. Customarily, struggle has been seen as a damaging power which was best taken care of by abstaining from, overlooking, or hushing it. There is a developing assortment of writing on the advantages of compelling peace making. Solid clash is presently seen as a fundamental fixing in authoritative achievement. The capacity to manage struggle is basic to making gainful connections. Albeit a great many people keep on review strife contrarily, it is a vital fixing to innovativeness and results in more beneficial connections. There are two sorts of contention, productive and dangerous. Valuable clash ought to be urged in light of the fact that it prompts innovative reasoning and development. It brings about high performing associations and to improved connections. Dangerous clash ought to be wiped out or managed right away. It is expensive and doesn't advance constructive individual or hierarchical turn of events. Correspondence is a key fixing in compromise. There are different instruments accessible to determine strife. They incorporate legitimate cures, assertion just as intervention. Compromise abilities are found out and when applied, bring about improved connections. Characterizing Conflict There is a component of contention in practically all connections. Strife has likewise been characterized as â€Å"a social issue in which at least two people, families, gatherings, networks, or locale are in conflict with each other† ( Dzurgba, 2006). It happens on an intrapersonal just as a relational level. Whenever left unmanaged, struggle can prompt threatening vibe, outrage, distance, war, wastefulness, costly mix-ups, fights in court just as physical viciousness. There are five principle compromise stylesâ that people use contingent upon the circumstance. They are: Maintaining a strategic distance from the Conflict †By dodging the contention, at least one gatherings imagine there is no issue. A few instances of keeping away from incorporate imagining nothing isn't right, closing down or stonewalling. Obliging †One gathering consents to suit the other’s demand ordinarily for keeping the harmony. This can prompt disdain. Serious †One gathering stands his/her ground and contends to make sure about a success. In the short run, one gathering wins, however can prompt difficult issues long haul. Bargaining †Both sides readily go into an exchange where every get something out of the other, however neither gets all that they need. Typically the gatherings haggle on the bigger issues where they have shared view and relinquished minor issues. Joint effort †Both sides go into significant exchanges towards a success win arrangement. This style takes the most fearlessness and includes tuning in to the next gathering and thinki ng inventively to determine the issue without settling. This is the best and appreciated and regarded style. Compromise Compromise and intercession prompts the decrease of the contention. Viably tending to struggle prompts an improvement of connections and to more noteworthy hierarchical and individual viability. Compromise involves overseeing pressure, overseeing outrage and overseeing face. At the point when overseen well, clash can be an impetus for development and imagination, prompting hierarchical learning. Struggle gives a chance to the best plans to be shared to improve a circumstance or a procedure. Left unmanaged, struggle can have costly lawful results as others look for prosecution to determine the contention. In associations, it can prompt worker disappointment, costly turnover, diminished profitability and costly mistakes. In families, unmanaged struggle can prompt brutality, family brokenness and separate. Kinds of Conflict There are five kinds of contentions, in particular relationship, information, intrigue, basic and worth. Relationship Conflicts Relationship clashes are close to home and result from misperceptions,â miscommunication, generalizations, negative conduct and gossipy tidbits. It influences the connection between two individuals, yet can affect others inside the group. Workplaces comprise of representatives from various foundations with altogether different worth frameworks. There are social, sexual orientation and generational contrasts which add to relationship clashes. Accordingly, miscommunication happens in view of contrasts in importance, standards of correspondence and conduct desires. What is seen as a normal discussion in one culture might be viewed as discourteous and meddlesome by another culture. Life partners regularly have relationship clashes that lead to separate if uncertain. Information Conflicts Information clashes regularly happen when at least two people are deciphering information in an unexpected way. This can prompt wrong choices, however can likewise prompt significant contradictions. The spending clashes which have let to the sequestration are a case of information clashes. The Republicans and the Democrats are deciphering the spending numbers distinctively and arriving at totally different resolutions in regards to what the numbers mean. Therefore, they can't concur on a spending plan. Intrigue Conflicts Intrigue clashes happen when one individual is attempting to exploit someone else. This may occur if a worker begins an organization that gives indistinguishable administrations from his/her boss. Intrigue clashes happen when the supervisor is dating a worker since that may present bias and may adversely affect different representatives. Basic Conflicts A basic clash is made by the association. It isn't abstract and isn't made by people’s perspectives or recognitions, yet rather by constrained assets or changes that the individuals included have almost no influence over. A case of an auxiliary clash is an organization that has clients over the world, yet just has a client care focus in Ohio. The business power might want to have all clients served speedily paying little heed to area, however the administration place has customary hours. The organization eitherâ has to make 24 hour movements to suit its clients or open focuses in different nations. Worth Conflicts Worth clashes are contrasts in close to home convictions, inclinations or needs. This happens between two individuals or inside gatherings of individuals. Social contrasts regular outcome in various worth frameworks which can prompt clash. Instances of significant worth clashes in relational relations can be an individual who likes meat refrains somebody who is vegan, or, a liberal Democrat stanzas a moderate Republican. Every individual builds up a worth framework dependent on culture, character and the general public they experience childhood in. There is no set in stone in esteem frameworks, only a distinction in sentiment. Worth clashes are emotional in light of the fact that they depend on how individuals â€Å"feel† about one another or the circumstance. They are extremely hard to adequately resolve. Intrapersonal and Interpersonal Power Strategic maneuvers a basic job in relational and intrapersonal clashes and questions. There are numerous types of intensity. The job of intensity in a contention escalates as the level of influence shifts. In the workplace, the force awkwardness frequently intensifies a contention and regularly prompts hatred or outrage. Force lopsidedness changes the correspondence styles utilized by the gatherings in a contention. In strife or debate, at least one kinds of intensity might be utilized by the gatherings in the endeavor to determine the contention. Individuals in a powerful position may not utilize their capacity to impact a choice out of blame. In a contention, one gathering as a rule has more force than the other. Genuine or seen power irregular characteristics make it hard to determine a contention to everyone’s fulfillment. Force can be auxiliary or individual. The degree to which one gathering can force their will on another influences how the debate is settled. Force cas h relies upon the worth put on specific assets by the other party in the relationship. On the off chance that one has what others need, they are in a ground-breaking position and have more force money. As necessities change, the force money might be a greater amount of less significant. Much the same as genuine cash, the estimation of the money varies and is situational. Relational force monetary standards are: 1. Asset control: Often connected with a situation inside an association and can incorporate money related, data, gear and rules and guidelines. At the point when a resident visits the standardized savings office to get handicap benefits, the administration holds the force for the choice to affirm or not favor the advantages. The resident has almost no force and the administration has the assets. 2. Relational linkages: This is related with someone’s position in the bigger framework. This is exceptionally reliant on â€Å"who you know† and the connections one needs to get things going. The Secretary of State is in a situation to determine the Mid-east clash dependent on the relational linkages he/she has with both Israel and Egypt. 3. Relational abilities: Listening aptitudes, initiative aptitudes and the capacity to successfully impart is a force money. Evangelists can impart a message to their gathering and get them to lift up a specific issue. They are regularly called upon to intercede debates be

Know Money, Win Money! Winter Brewfest (Part 2)

Know Money, Win Money! Winter Brewfest (Part 2) Know Money, Win Money! Winter Brewfest (Part 2) Know Money, Win Money! Winter Brewfest (Part 2)Did you have a good St. Patrick’s Day? Not still hungover, right? Well, even if you are, we think a little hair of the dog  could help, which is why we have another episode of Know Money, Win Money from Winter Brewfest to pour into your glass. We’ve got more ale facts and more money to give away, so take a big sip and dive right in:Do you know which beer brand has made  the most expensive commercial? It’s not Budweiser, with their majestic horses that you can pay thousands of dollars to have show up at your bar mitzvah or quinceanera. It isn’t Bud Light, with their dilly dillies. It’s also not Corona, with their beautiful beaches and endless supply of limes. If you were BRILLIANT you realized it it was Guinness!Guinness created an ad featuring a whole village worth of dominoes tipping over. At $20 million, we can only hope it sold a lot of Guinness. Dont believe us? Check it out for yourself!To cap off our Winter Brewfest conte nt, we asked how much each American drinker spends, on average, on beer in a single year. At least according to a 2014 study.The answer might seem like a lot, or surprisingly little depending on how hard you party.At $1,270 per year, the average American drinker spends a little over $100 on beer per month. So around 1 IPA or 30,000 PBRs.We hope this episode has quenched your thirst for booze knowledge, but fear not! We’ll be back on the streets soon enough. When you see a curly-haired man-boy with an OppLoans shirt and a confused expression at an event near you, be sure to stop by and say hello. You might just  win some money.Check out some of our other recent episodes:Episode 16: Chicago Auto ShowEpisode 15: Con Alt Delete (Part 2)Episode 14: Winter BrewfestWhere would you like to see us go in future episodes? We want to hear from you! You can  email us, or you can find us on  Facebook  and  Twitter

Rosewood Hotels Marketing Plan Essay - 1450 Words

MARKETING PLAN OBJECTIVE The main objective was to foster customer retention and loyalty increasing cross-property usage. The number of multi-property guest stays should be increased to 10% from the 5% rate experienced during the last year. MARKETING SITUATION Problem situation: Rosewood brand was muted, not very well known but it was not clear what is the best corporate branding strategy without destroying the value of each individually branded hotel and loosing a customer. A new branding strategy proposing an increased customer profitability and lifetime value is†¦show more content†¦This number is pretty high taking into consideration that within the sector of individually branded hotels Rosewood is the second biggest in a number of hotels. Customers. We do not have lots of information about the customers in the case but probably we could group the clients into a several groups in order to understand their profile better: †¢ Wealthy families. These costumers most probably stay at the hotel 1-2 times a year for a holiday or family festival. It is high-income families that might be traveling to different resorts and countries and could be a potential repetitive customer in another Rosewood hotels worldwide too. †¢ Business travelers. It might me leaders or honor guests of some companies that travel a lot and value the uniqueness of a specific Rosewood hotel and prefer to have personalized services (for example as it was mentioned in the case specific type of pillow). †¢ Private owners (â€Å"co-op†) that most probably also include members of wealthy families and business travelers mentioned before. This group of customers is reluctant for more visible hotel brands and do not see the benefits of being a part of bigger organization. Collaborators. The main collaborators I would say are travelShow MoreRelatedRosewood Hotels1703 Words   |  7 PagesMARKETING PLAN OBJECTIVE The main objective was to foster customer retention and loyalty increasing cross-property usage. The number of multi-property guest stays should be increased to 10% from the 5% rate experienced during the last year. MARKETING SITUATION Problem situation: Rosewood brand was muted, not very well known but it was not clear what is the best corporate branding strategy without destroying the value of each individually branded hotel and loosing a customer. A new branding strategyRead MoreRosewood Case Solution1626 Words   |  7 PagesLuxury hotel segment is getting more competitive. Rosewood Hotels Resorts have been competing in this segment more than 25 years with its distinctive individual hotel brands. On the contrary, guests want to see one unique brand, same quality and service at every hotel that they stay under one corporate brand name. 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Individual branding can prove advantageous because it allows the company to position each product differently, extending its offerings to more diverse markets. For example, Rosewood Hotels Resorts (Rosewood) positions its properties by tailoring each one to their surrounding areas, highlighting the distinctive aspects that make each location special. By doing so, the company is able to attract customers from all over the world who areRead MoreRosew ood Hotel Case1145 Words   |  5 Pagesï » ¿Case Study of Rosewood Hotels Resorts Background: Established in 1979, Rosewood Hotels Resorts, a privately held company, became known for its ability to enhance a property’s value by creating unique, one-of-a-kind properties that differentiated from other chain-like luxury competitors. In early 2004, to boost the company’s growth, Rosewood considered to implement a new branding strategy to establish Rosewood as a true brand with a global reputation for iconic luxury hotels. Problem Definition: Read MoreRosewood Case3947 Words   |  16 PagesRosewood Hotels amp; Resorts Case Study Background The Rosewood Hotels amp; Resorts has been in business for close to 25 years. It operates in the luxury hotel segment, with a focus on one-of-a-kind hotels. Each hotel reflects the local culture and character of its location. Up to this point it has allowed properties to thrive on their own with very little corporate identity. However, management feels there is an opportunity for growth in the market and is considering a new brand strategy;Read MoreLobby3909 Words   |  16 Pages Page 1. Introduction-----------------------------------------------------------------------------3 2. Profile of our Hotel--------------------------------------------------------------------4 3. What is a lobby?-----------------------------------------------------------------------5 4. Plan of the Lobby----------------------------------------------------------------------6 5. The Functional areas of the Lobby--------------------------------------------------7Read MoreGrowth of a Hotel Chain Via Globalization6780 Words   |  28 PagesGrowth of a Hotel Chain via Globalization Kempinski Hotels S.A. Subject: Introduction to Hospitality Group: PGDO Students: Valentina Domenyuk (dova030690) Jelena Hrulova (hrje250583) Ryan Lin (litz080588) Cindy Pai (pape310888) Eddie Yang (yach110882) Word count: 6540 Lecturer: H. Bayne Table of Content Introduction 3 History 3 Management Board 6 Brand Philosophy 7 Corporate Social Responsibility 7 Kempinskis goal 8 Awards 9 Different Kempinski’s logos 10 NotableRead MoreImproving Profitability By Applying Sustainable Strategies9898 Words   |  40 Pagescommercial industries are realizing the massive negative impact that businesses have on the environment and they are trying to implement different strategies to transform their business in a more sustainable one in hopes of lessening that impact. Hotel owners, employees and guests started to be more aware for the environment by expressing their concern. Both parties are playing a huge role in making the hospitality industry more sustainable. When people started to be interest in the impact the business

Article Review How to Profit from Lean Advertising by...

Review of How to Profit from Lean Advertising: How to Profit from Lean Advertising is an article written by Thales Teixeira to examine and explain the concept of lean advertising and how philosophies of this concept are enabling small marketing budgets to obtain value of big brands. Generally, lean procedures, philosophies, and methodologies are slowly becoming common aspects of advertising for both small and large companies. The emergence of leaning advertising as an important part of modern marketing is influenced by the ongoing spread of lean thinking. Actually, lean advertising is not only a procedure or methodology but also a philosophy that has transformed contemporary advertising methods. As a result of its widespread growth, small, medium, and large companies are faced with the need to adopt lean advertising. In his article, Teixeira begins by examining how the footwear industry has conventionally been characterized with memorable advertising to an extent that major brands have spent millions of dollars in creating spectacular TV advertisements. Some of the major brands mentioned in the article are Reebok and Nike that have spent huge amounts of money in hiring advertising agencies and signing athlete-endorsers. He proceeds to examine how most of the big brands are using online mechanisms in advertising their products through shooting videos and sharing them on YouTube. After the brief introduction of how big brands are using conventional advertising methods

Raw rubber from Malaysia is delivered to the factory in ‘bales’ Free Essays

During the time the way squash balls manufactured has developed into a highly sophisticated process. Here is investigated how balls are made. To begin with, raw rubber from Malaysia is delivered to the factory in ‘bales’ of about 25kg – sufficient to make about 1,200 balls. We will write a custom essay sample on Raw rubber from Malaysia is delivered to the factory in ‘bales’ or any similar topic only for you Order Now In its natural state rubber is very stiff and difficult to work, so it is first ‘masticated’ to a softer consistency. A variety of natural and synthetic materials and powders are then mixed with the rubber to give it the required combination of strength, resilience, and colour as well as to enable it to cure (or ‘vulcanise’) later in the process. The manufacturer’s ‘recipe’ is a no less closely guarded secret than that of Coca Cola, and different combinations of ingredients (as many as 15 are used, including polymers, fillers, vulcanising agents, processing aids, and reinforcing materials) produce fast (blue dot), medium (red dot), slow (white dot), and super slow (yellow dot) balls. The current WSF Specification for the Standard Yellow Dot Championship Squash Ball determines the permitted diameter, weight, stiffness, seam strength and rebound resilience of the championship ball. No specifications are set for other types of ball, â€Å"which may be used by players of greater of lesser ability or in court conditions which are hotter or colder than those used to determine the yellow dot specification†. (http://www. squashplayer. co. uk) Thus, we don’t have any exact data (parameters) for red and blue balls. We only can use data available for yellow ball and modify the possible parameters that red and blue balls may have. Out of all specifications of a ball we are interested in its weight and rebound resilience. Rebound resilience is a measurement of the height a ball bounces off a hard surface. The data given in the table above mean that if one drops ball from a height of 100 centimetres (1 meter) onto a concrete floor then at 23oC the yellow balls must rebound at 12 centimetres; at 45oC between 26 and 33 centimetres. At 23oC the red ball must rebounds at 15 centimetres; at 45oC between 33 and 36 centimetres. At 23oC the blue ball must rebound at 17 centimetres; at 45oC between 36 and 38 centimetres. For our study we will take that if one drops ball from a height of 1 meter, then at 23oC the red ball must rebound at 15 centimeters; at 45oC – at 34. 5 centimeters. at 23oC the blue ball must rebound at 17 centimeters; at 45oC – at 37 centimeters. How to cite Raw rubber from Malaysia is delivered to the factory in ‘bales’, Papers

Ethics For Managers Wal Marts Sustainable Marketing

Question: Describe about the Ethics For Managers for Wal Marts Sustainable Marketing. Answer: 1. In our opinion, Wal-Mart is doing enough to become more sustainable. From our research studies, we found that Wal-Mart carries out diverse, sustainable activities, with the aim of fulfilling the needs of its consumers, employees and the society at large. Wal-Mart is one of the leading American retail stores offers quality products at low prices. It also aims to provide sustainable and safe food items(Barnett, 2014).It gives priority to their consumers by providing home delivery services, taking orders online and maintaining relations with their consumers by different means. For example Wal-Mart follows the tradition of listening, by communicating with their consumers through social media sites like Instagram, Facebook etc. Wal-Mart does take action to improve the overall quality of their products considering feedbacks of their consumers and associates posted on such websites. Wal-Mart considers its employees as an asset and so it provides them diverse facilities for up surging their satisfaction level. It supports its employees to develop their skills through training and skill development. We have found from our research that in last two years, Wal-Mart have invested almost $2.7 billion to provide training and education to their employees (Dodds, ,2015). It does provide scholarships to their associates for carrying out their studies while working. It aims at securing the future of their employees and so it provides the facilities like pension funds, insurance, retirement fund, medical compensation etc. Employees at Wal-Mart are trained to use latest technologies to make their work simple and agile. It does provide financial benefits to motivate and encourage their employees by offering discounts. For example Employees at Wal-Mart offers discount cards to their employees to get 10% discounts on fresh fruits and vegetables. Above all, it maintains healthy working culture in the firm by respecting their traditional values and cultures. Wal-Mart does consider its responsibility towards the society. It has adopted zero waste policy to make the efficient use of resources and to protect the environment. For example Nowadays Wal-Mart has started charging for one time use poly bags to encourage their consumers to make use of reusable bags. Studies showed that Wal-Mart was able to reduce poly bags waste up to 38% by the end of 2013. Wal-Mart follows three Rs of sustainability, i.e. Recycle, Repurpose, Reuse and Rethink, which helps in fulfilling its responsibility towards the environment. In addition to it, it does invest in diverse social welfare activities (Ghemawat. Mark, 2006). 2. Wal-Marts have to suffer due to several unethical activities such as encouraging child labor, avoiding pregnant women, poor working conditions, lower wages, etc. Wal-Marts creditability was affected by indulging in above unethical activities. About fifty percent of Wal-Mart products are produced in foreign countries to cutoff the costs of its products. It does encourage child labor in underdeveloped countries like Bangladesh for reducing its wage expenses. Apart from it, the company provides poor working conditions to their employees in underdeveloped countries. For example, in 2012 almost 111 people were killed in Wal-Mart factory due to fire, which have affected the credibility of the firm to a great extent. It was also found that it offers the monthly wage of just $37 to its employees in Bangladesh (Jensen, 2000). In Wal-Mart, gender discrimination is found among employees. And so lower wages are paid to women employees and pregnant women are fired for no reason. Many lawsuits have been filed by the women employees of Wal-Mart, but conditions havent changed yet. Research shows that 57% of its workforce are women, but still women are forced to work at lower wages. It also forces its employees to work during meal breaks, which is quite unethical. In addition to it, in 2012 the company has cut down health insurance for their part time workers. These types of activities have discouraged many women employees and reduced their work satisfaction level. In our research, we found that Wal-Mart have failed to fulfil its responsibility towards its employees working in Bangladesh. It havent even compensated to the relatives of the people killed due to fire in Tazreen factory of Bangladesh. Instead of compensating, Wal-Mart announced that Tazreen as an unauthorized brand of the company and they are not responsible for compensation. While researching, we also found that the Wal-Mart hasnt taken any action to improve the womens position in the company. Womens are still forced to work at lower wages and poor working conditions. Gender discrimination is also considered during promotions. The Company is forced to change its policy for pregnant women position by the Government due to lawsuits filed by its pregnant employees. Though the company have made several efforts to improve the working conditions of its employees, but it is not able to up surge the satisfaction level among employees. So we can Wal-Mart doesnt value the precious assets of the company i.e employees. 3. Wal-Mart does follow CSR model to fulfil diverse responsibility of the society. Basically the CSR model divided corporate social responsibility into four parts. They are Philanthropic responsibilities, Economic responsibilities, ethical responsibilities and legal responsibilities. Philanthropic responsibilities are the humanitarian responsibilities of the companies towards its community. Wal-Mart has been generously investing time and money for the welfare of the local communities for many years (Kampf, 2007) It had contributed 11 non-profit organizations by donating certain percentage of its profits. It is also providing scholarships to students for availing higher education in U S. Wal-Mart is able to fulfil its economic responsibilities by providing high quality products at low prices to its consumers. Ethics are basically concerned with what is right and wrong. And so we can say they are basically the principles of the company, which need to be fulfilled. In case of Wal-Mart, it has failed to fulfil its ethical responsibilities because numerous unethical activities such are child labor, gender discrimination, wage theft etc. are carried out by the company. It has affected the credibility of the firm to a large extent. So it becomes essential for the firm to restrict such unethical activities in the firm by taking several actions. Wal-Mart does comply with the legal restrictions imposed by the local government and there by fulfil its legal responsibilities. From diverse researches, we found that Wal-Mart is ignoring its social responsibilities towards several communities. For example, Wal-Mart sells its products at low costs compare to small merchants. Because of it, these merchants are also forced to sell their products either at lower profit or no profits. So it is essential for the firm, to revise its pricing policies for fulfilling its responsibilities towards such communities. Apart from it, traffic congestion is quite common near Wal-Mart stores. So it is essential for the firm to take actions to reduce traffic problems near its stores. This can be done by appointing man force for managing the traffic near the stores. Wal-Mart has some responsibilities towards the environment and so it should make efforts to reduce pollution in the environment. Through research, we have found that nowadays Wal-Mart have adopted no waste policy and have encouraged their consumer to re-use the poly bags and bottle by charging extra. This is an appre ciable effort by Wal-Mart. 4. Mitchell et als (1997) have discussed the three key variables or attributes of stakeholders. They are power, legitimacy and urgency. Power designates the extent to which stakeholder can influence the decisions of the firm. Usually power of any company can be obtained by materialistic or normative means. Legitimacy indicates the firms relations with the stakeholders. It indicates that the actions of the entity are appropriate according to the standards, principles or norms followed by the firm. Urgency is referred as the tenacity. It indicates the degree to which stakeholder claims are required immediate actions. It depends upon the time factor and stakeholder relationships with the company. By considering the above three variable such as power, legitimacy and urgency, it is possible for firms to identify which stakeholders that should be given more importance. Basically, Wal-Mart does make use of the above variables to identify different types of stakeholders of the firm. There are seven different types of stakeholders, they are Dormant stakeholders, Dominant stakeholders, Demanding stakeholders, Dangerous stakeholders, Discretionary stakeholders, Definitive stakeholders and dependent stakeholders. After analysing different types of stakeholders, stakeholders are further analysed into a latent, expectant and high categories on the basis of priorities. Latent stakeholders are given least importance in the management of the firm. Expectant stakeholders are given moderate priority by the management of the firm. Lastly, high stakeholders are given the highest priorities by the firm (The World Bank,2015). Diverse decisions of Wal-Mart is influenced by its stakeholders. Diverse Stakeholders of Wal-Mart are investors, suppliers, consumers and employers. Among them investors of the company is given the highest priority by the management of Wal-Mart. The main reason behind it is that without investors, it is impossible for the firm to carry out its business. They are interested in maximizing profits and so Wal-Mart make efforts to up surge the overall revenues of the firm. Consumers and employees are considered as the expectant stakeholders of the firm. Consumer needs of Wal-Mart is usually satisfied by providing high quality products and services at low prices. In case of employees, satisfaction level among the employees is increased through motivation, encouragement, promotions, etc. Apart from it, employees work efficiency is increased by giving proper training. Above all, it provides job security to encourage their employees. 5. It is quite essential for the company like Wal-Mart to be ethical in its communication and practice. Ethics are basically the principle or norms formed by the firm to carry out its business activities in an ethical manner. Firms usually provide training to their employees to maintain an ethical behavior in an organization. In case of Wal-Mart, it has been in involved in numerous unethical activities such as child labor, gender discrimination, wage theft. In addition to it, it discourages its employees by forcing them to work in poor working conditions. Even age group discrimination is also found in Wal-Mart. Many employees of Wal-Mart has sent lawsuits to the company for such unethical activities. It is also criticized by the media for its unethical activities. Even today, the company is male-dominant and promotions are considering gender and age group discrimination. It doesnt ensure the safety of its employees. For example, in case of fire accidents in Bangladesh, instead of hel ping and compensating the relatives of dead employees, firm had back out from its responsibilities by announcing it as unauthorized brand. It was found that about 111 people were killed in that incident due to the negligence of the firm. Above all, Wal-Mart has also failed to fulfil its responsibilities towards small communities. It is essential for Wal-Mart to grow as an ethical company in future by fulfilling its responsibilities towards the consumers, employees and the society at large. It should make efforts to restrict child labor at its developing countries units. It should also try to up surge the satisfaction level among employees by providing proper training and providing better working conditions. Apart from it, it should try to reduce corruption, gender and age discrimination in the company. It should also take some actions to empower womens position in their company. It should try to maintain equality in the firm. It should also try to fulfil its responsibility towards the society by providing scholarships and donations to the non-profit organizations. It can also maintain health relations with its stakeholders through social media and mobile applications like whtsapp, snapchat etc. Consumers should be a priority for Wal-Mart and so firm should check the quality of its products before selling it. It should also revise its pricing policies for benefitting small communities. Last but not the least, firm should also make effort to increase the security of its employees ( Lazonick, William Sullivan Lazonick,2010). References Corporate.walmart.com. (2016). Walmart Corporate - We save people money so they can live better.. [online] Available at: https://corporate.walmart.com/ [Accessed 9 Sep. 2016]. Barnett, M. L. (2014). Why stakeholders ignore firm misconduct a cognitive view.Journal of Management,40(3), 676-702. Dodds, F. 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